At Cat And Jack, we believe all kids deserve access to high-quality, comfortable clothing and shoes they’ll love to wear. That’s why we’ve made it our mission to provide stylish, durable, affordable kids’ apparel and footwear for boys and girls of all ages.
Our Story
Cat And Jack got its start in 2016 as an exclusive kids’ clothing and shoe brand for Target stores. Designed in-house by Target’s team of apparel designers and sourced responsibly from around the world, Cat And Jack filled a need in the marketplace for a brand that combined contemporary kids’ fashion with value pricing.
The brand name Cat And Jack was chosen to evoke a sense of imagination and adventure. Like curious kittens venturing out to explore the world, kids are constantly discovering, learning, and growing. We want our clothes and shoes to equip them for all of life’s adventures, big and small.
From the outset, we set ambitious goals for Cat And Jack – to make products kids love, parents trust, and with the people and planet in mind. We’re proud of what we’ve accomplished so far, though we know there is always more work to be done. As our business continues to evolve, our commitment to these values will remain steadfast.
Our Products
The Cat And Jack product line includes stylish apparel and footwear for babies, toddlers, boys and girls. Key categories include:
- Tops: Fun graphic t-shirts, sweatshirts, tank tops, polos, button-downs, and more in colorful prints, solids, and stripes.
- Bottoms: Denim jeans, joggers, leggings, shorts, skirts and more made with stretch for ease of movement.
- Dresses and Rompers: Playful prints and fabrics like cotton, jersey and knit.
- Outerwear: Lightweight jackets, puffer coats, vests, kimonos and capes for layering.
- Pajamas: Cozy cotton pajama sets in fun prints and solids.
- Shoes: Sneakers, boots, sandals, slippers and dress shoes in durable leather, flexible rubber soles and machine-washable fabrics.
- Accessories: Backpacks, lunch boxes, hats, mittens, scarves and more.
- Underwear and Socks: Seamless, tagless undies plus tights, leggings and slipper socks.
- Swimwear: Sun shirts, swim trunks, one-piece suits and cover ups.
- Adaptive Apparel: Easy on-off pieces, side snap pants and sensory-friendly clothes.
No matter their size or stage, every kid can find comfort, self-expression and value in our product assortment.
Our Commitment
Since day one, Cat And Jack has been committed to making stylish, durable clothes and shoes accessible to all families. We believe looking and feeling good should be available to every child, not just a privilege for some.
Here’s how we deliver on that promise:
- Affordable Pricing: The vast majority of our products are under $10, with entire outfits starting around $15. These prices rival outlet and discount stores while maintaining quality.
- Inclusive Sizing: We offer a broad range of sizes, from newborn through size 20/XL for extended kids’ sizing. Shoes are available in toddler through big kid/adult sizes.
- Durable Construction: Our clothes and shoes are made to withstand repeated wear and washing. We reinforce stress points, use resilient fabrics and test for quality.
- Stylish Designs: On-trend silhouettes, modern color palettes and fun prints appeal to kids’ fashion sensibilities. Our in-house designers create new collections monthly.
- Conscious Sourcing: From organic cotton to recycled materials, we utilize more sustainable fibers in our fabrics. We audit factories for fair labor practices and partner with vendors who share our values.
- Quality Guarantee: If any Cat And Jack item doesn’t stand up to a year of wear, bring it back with the receipt for a full refund or exchange. We stand behind what we sell.
Our commitment to quality, value and responsible business earned Cat And Jack the distinction of being Target’s fastest-billion-dollar privately owned brand. We’re thrilled and humbled to serve millions of families nationwide. There’s always more we can do to expand our positive impact.
Designing With a Conscience
At Cat And Jack, we believe business success and social responsibility go hand in hand. From design to production to sales, we strive to make ethical, earth-friendly choices that benefit all people along our supply chain.
We partner with vendors who demonstrate a shared commitment to human rights and environmental stewardship. Our suppliers must agree to audits and meet strict standards for safety, working conditions and labor practices. We’ve invested in programs to improve lives in cotton-farming communities abroad.
On the environmental side, we set goals each year to boost our use of preferred fibers like organic cotton, recycled polyester and responsibly sourced wood. We’ve forged partnerships to develop innovative, lower-impact materials. And we incorporate recyclable packaging whenever possible.
As a brand, we celebrate kids of all backgrounds and abilities. Our marketing materials and social channels feature a diverse range of models to promote inclusion and positive self-image. A portion of sales goes to programs supporting at-risk youth.
Though there’s always more progress to be made, we are proud of what we’ve accomplished so far. By keeping sustainability and values central to our business, we hope to drive wider industry change for the better.
Kid Tested, Kid Approved
If our designs don’t pass muster with our youngest critics, we know we’ve got more work to do! The voice of the customer – especially the young customer – is central to our design process.
Before any new Cat And Jack item goes to market, it undergoes rigorous product testing. We recruit real families to try out samples and give detailed feedback. Kids of all ages weigh in on the fit, feel, function and fun of each piece. Comfort, durability and play-worthiness are key criteria.
We also gather input from our in-house youth design team, made up of employees’ children. These pint-sized product testers get sneak peeks at upcoming collections and help select patterns, materials and styles they love best. Their “yays” and “nays” guide our design decisions.
Additionally, we analyze customer ratings, reviews and feedback to identify ways we can improve. Hearing directly from kids and parents inspires our designers and keeps us focused on creating clothes and shoes kids get excited about wearing.
Join Our Adventure
In the few short years since our founding, Cat And Jack has become the #1 kids’ apparel brand at Target and a top choice for families nationwide. Still, we see so many more adventures ahead!
As Cat And Jack continues to grow, we remain committed to our core values of quality, value, sustainability and community. We’ll keep designing apparel and footwear to outfit and empower the next generation.
We hope your family will join us on this journey of imagination, self-expression and play! For the latest Cat And Jack collections, stories and news, find us on social media or visit your local Target store. The world is a playground of possibilities. Let’s explore it together.
